Pinterest is picking up steam, and to date, 80% of the user base consists of women ages 25-44. Pinterest is unique in now it can impact purchases, and retailers such as Lands’ End, Esty, and Nordstrom have pushed adoption heavily, maintaining a strong presence on the new platform.
Facebook is expanding its lead in the display advertising industry, accounting for 28% of U.S. online display impressions in 2011, ComScore has released. Facebook had 21% of all impressions, the number of times an ad is displayed for users, in 2010
A source has told Business Insider that we may be seeing brand pages officially announced on February 29th. According to the source, Facebook plans to make the announcement during their invite only Facebook Marketing Conference.
Dan Zarella, a social media scientist with HubSpot, has released a report illustrating how you can get the highest number of click-throughs when tweeting.
With Google’s recent re-launch of social media based results, engineers from MySpace, Facebook and Twitter have created an open-source plugin as proof that Google is prioritizing its own Google+ results in search, moving away from the original mission of being a neutral directory of search on the Web.
Wordstream, a firm specializing in PPC services and SEM software, has concluded that the top industries contributing most significantly to Google’s $37.9 billion in revenue over 2011 were Finanace & Insurance, Travel & Tourism, and Retails & General Merchandise.
Facebook remains a dominant force when it comes to social media marketing, but Twitter is closing the gap, according to a recent return-on-investment survey. Using over 700 marketers, the survey was conducted by Wildfire Interactive, a social media management platform.
Enter the connected consumer. This person more than likely owns a tablet and a smartphone and thanks to Facebook, is constantly connected to friends. One in three consumers is projected to buy a tablet by 2014.
Do you want a job that’s in high demand and will likely stay that way for the next 5 years? You may not have considered becoming a Data Scientist before now, but the conclusion of IT service company EMC’s recent survey is showing that this position is in very high demand.
The majority of us would love to have some sort of training to enhance our social skills in daily life, whether at home or in the workplace. Maybe it’s the other way around; we wish other people would receive that kind of training.